how to use: Apply an appropriate amount thoroughly onto the face and neck, then gently smooth for better absorption. Recommend applying the lotion after using skin or toner.: details: Mary&May Rice Niacin Triple Vitamin Serum, 10% Niacinamide and 10,000ppm of Vitamin C derivatives + Vitamin E + Contains 10,000ppm of Glutathione organic Hiami rice extract, Fragrance Free 2.7 fl oz: key selling points: - A serum containing 10% niacinamide and a powerful synergy of triple vitamins and glutathione, which helps provide a clear, radiant glow and vitality to the skin.: - Contains 10,000ppm of organic Hiami rice extract from Haenam, Korea, which supplies skin nutrition, and 30,000ppm of panthenol to aid in soothing and moisturizing, making it a daily whitening serum that can be used even on sensitive skin without irritation.: - With powerful brightening care that blocks melanin activation, oxidation, and epidermal migration in three stages, it is effective in improving skin tone and reducing blemishes.: - Vegan certified, dermatologically tested, and tested for sensitive skin. Improves skin brightness by 19%, reduces blemishes by 15%, and enhances skin radiance by 14%.: - Free from animal testing and 16 harmful ingredients: paraben, artificial fragrance and colors, alcohol, mineral oil, surfactants and allergens.: